Impact of Customer Orientation, Inducements and Ethics on Loyalty to the Firm: Customers’ Perspective

By Leslier Valenzuela, Jay P. Mulki, Jorge F. Jaramillo. 2010

146 citations recorded by the source corpus.

Subfields: Information Systems and Management, Organizational Behavior and Human Resource Management, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/690378e02b0fe1f1073e303d78b36b184252f78d

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Information Systems and Management

1. Leonidas C. Leonidou
2. O. Kvasova
3. Izaskun Agirre Aramburu
4. G. Tomas M. Hult
5. Irune Gómez Pescador
6. Constantinos N. Leonidou

In Organizational Behavior and Human Resource Management

1. Dave J. Ketchen
2. G. Tomas M. Hult
3. Leonidas C. Leonidou
4. S. Chari
5. O. Kvasova
6. Izaskun Agirre Aramburu
7. Irune Gómez Pescador
8. Constantinos N. Leonidou

In Strategy and Management

1. Dave J. Ketchen
2. G. Tomas M. Hult
3. Christopher W. Craighead
4. Kaitlin S. Dunn
5. Leonidas C. Leonidou
6. Izaskun Agirre Aramburu
7. Irune Gómez Pescador
8. Constantinos N. Leonidou

Citations in the corpus

• Addressing Common Method Variance: Guidelines for Survey Research on Information Technology, Operations, and Supply Chain Management (2011, methodology): “The marker variable technique is a commonly used CMV remedy in a variety of disciplines, such as business ethics (e.g., [ 64 ]) and psychology (e.g., [65]).”
• The Effects of Corporate Social Responsibility on Customer Loyalty: The Mediating Effect of Reputation in Cooperative Banks Versus Commercial Banks in the Basque Country (2017, background): “Valenzuela et al. (2010) emphasize the importance of ethical reputation for firms operating in today’s competitive environment.”
• Business Unethicality as an Impediment to Consumer Trust: The Moderating Role of Demographic and Cultural Characteristics (2013, background): “…a limited number of studies have investigated the influence of consumer perceptions of corporate unethical actions on their behavioral responses (Valenzuela et al., 2010); third, the link between consumer ethical perceptions and trust, satisfaction, or loyalty has been examined on a fragmented…”