Supplier Surfing: Competition and Consumer Behavior in Subscription Markets

By Curtis R. Taylor. 2003

235 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/6621e1061b4959180d854dfba6f64cabae17959f

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

  1. Z. John Zhang
  2. Greg Shaffer
  3. Lars A. Stole
  4. Michael Grubb
  5. Gregory Pavlov

In Strategy and Management

  1. Z. John Zhang
  2. Greg Shaffer
  3. Lars A. Stole

Citations in the corpus