Guiltless Gluttony: The Asymmetric Effect of Size Labels on Size Perceptions and Consumption
By Nilüfer Z. Aydınoğlu, Aradhna Krishna. 2011
136 citations recorded by the source corpus.
Subfields: Applied Psychology, Marketing
View Paper: https://www.semanticscholar.org/paper/5afeac518116b089c45f7ee98bb69a7e09f940f8
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In Applied Psychology
In Marketing
Citations in the corpus
- Slim by Design: Redirecting the Accidental Drivers of Mindless Overeating (2014, background): “Labeling products as “small” makes people eat more but think they are eating less (Aydınoğlu & Krishna 2011; Aydınoğlu, Krishna & Wansink 2009).”