Swot Methodology: A State-of-the-Art Review for the Past, A Framework for the Future
By Sepehr Ghazinoory, Mansour Abdi, Mandana Azadegan-Mehr. 2011
316 citations recorded by the source corpus.
The SWOT analysis is the process of exploring the internal and external environments of an organization and extracting convenient strategies based on its strengths, weaknesses, opportunities and threats. This paper presents a literature review of SWOT analysis, based on a reference bank of about 557 papers established through searching various databases. This paper reviews papers that have been published up to the end of 2009. The origination and historical development of SWOT are explained first, followed by a survey on trends & classifications in SWOT papers including journals, countries, years, people & contents. Then a categorical analysis is conducted about application area and scope of SWOT. Also a methodological development of SWOT is discussed. Finally, concluding remarks and a few suggestions and challenges are presented for future studies. It is hoped that the paper can serve the needs of researchers and practitioners for easy references of SWOT studies and applications, and hence promote SWOT future development.
Subfields: Organizational Behavior and Human Resource Management, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/5947681e0b07768b9fdb61a878a01cd7d7dced73
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In Organizational Behavior and Human Resource Management
- Gary Brian Wills
- Richard M. Crowder
- Mushfiqur Rahman
- Abdulaziz Elwalda
- M. Mousa
- Boonyarat Phadermrod
- Ismail Erkan
- Mostafa A. Benzaghta
In Strategy and Management
Citations in the corpus
- SWOT analysis applications: An integrative literature review (2021, methodology): “Instead, these reviews tend to be more generic or specific to a particular field or a method (Ghazinoory et al., 2011).”
- Importance-Performance Analysis based SWOT analysis (2016, background): “The main advantage of SWOT analysis is its simplicity have resulted in its continued use in both leading companies and academic communities (Ghazinoory et al., 2011) since it was developed in the 1960s.”