Hedonic product optimisation: CATA questions as alternatives to JAR scales

By G. Ares, J. C. D. Andrade, Lucía Antúnez, Florencia Alcaire, Marianne Swaney‐Stueve, Sheri Gordon, S. Jaeger. 2017

50 citations recorded by the source corpus.

Subfields: Food Science, Marketing

View Paper: https://www.semanticscholar.org/paper/586eae15a5d1cea9d382e3109a5f4031bb700dfa