Does Vanity Describe Other Cultures? A Cross‐Cultural Examination of the Vanity Scale

By S. Durvasula, Steven Lysonski, J. J. Watson. 2001

103 citations recorded by the source corpus.

Subfields: Applied Psychology, Marketing, Social Psychology

View Paper: https://www.semanticscholar.org/paper/58443513123bbf88451da77300c0818334b6c777

How researchers see this paper

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In Applied Psychology

1. Frank Pons
2. Simon Nyeck
3. Mehdi Mourali

In Marketing

1. Frank Pons
2. Simon Nyeck
3. Mehdi Mourali

In Social Psychology

1. Frank Pons
2. Simon Nyeck
3. Mehdi Mourali

Citations in the corpus

• Consumer Orientation Toward Sporting Events (2006, methodology): “The minimum requirement for the OSE measure to be invariant cross-culturally is to show that the hypothesized structure provides a good fit in the two cultural groups (Durvasula, Lysonski, and Watson 2001).”