Why systematic review papers and meta-analyses matter: an introduction to the special issue on generalizations in marketing

By John Hulland, Mark Houston. Journal of the Academy of Marketing Science, 2020

248 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/54691be9bb81a7c6119c6af68c7d10fe0fe817bf

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In Information Systems and Management

  1. M. Hiebl

In Marketing

  1. M. Hiebl

In Sociology and Political Science

  1. Wookhyun An
  2. Silverio Alarcón
  3. M. Hiebl

Citations in the corpus