Linking a service‐driven market orientation to service quality
By Boo Ho Voon. 2006
131 citations recorded by the source corpus.
Subfields: Information Systems and Management, Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/4f3c3c16d120b284c2fc7589d4ed372c69d0baa9
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In Information Systems and Management
In Marketing
In Organizational Behavior and Human Resource Management
Citations in the corpus
- The burdens of ownership: reasons for preferring renting (2010, background): “It is apparent that, for retailers, the transformation to become a non-ownership service provider will involve a shift in focus away from transactions to relationships (Voon, 2006).”