A model of wine tourist behaviour: a festival approach

By J. Yuan, Alastair M. Morrison, Liping A. Cai, S. Linton. 2008

152 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science, Tourism, Leisure and Hospitality Management

View Paper: https://www.semanticscholar.org/paper/4356dc6ab185dee8040c16a639d880eec69ffdaf

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. T. Lee
2. Yunhi Chang

In Sociology and Political Science

1. Yunhi Chang
2. T. Lee
3. Fen‐Hauh Jan
4. D. Stylidis
5. Amir Shani
6. Yaniv Belhassen
7. Girish Prayag

In Tourism, Leisure and Hospitality Management

1. T. Lee
2. Yunhi Chang

Citations in the corpus

• The influence of experiential marketing and activity involvement on the loyalty intentions of wine tourists in Taiwan (2012, background): “Wine festivals can create on-site shopping and a stage experience for potential wine tourists as well as promote wineries and their regions (Pikkemaat et al., 2009; Yuan et al., 2008).”