The influence of experiential marketing and activity involvement on the loyalty intentions of wine tourists in Taiwan
By T. Lee, Yunhi Chang. 2012
123 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science, Tourism, Leisure and Hospitality Management
View Paper: https://www.semanticscholar.org/paper/ad074071de4e6ce71bb22110852f7aac8149ca80
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In Marketing
In Sociology and Political Science
In Tourism, Leisure and Hospitality Management
Citations in the corpus
- The influence of recreation experience and environmental attitude on the environmentally responsible behavior of community-based tourists in Taiwan (2015, background): “Recreation experience is an important factor in predicting tourists’ behavior (Kil, Holland, Stein, & Ko, 2012; Lee & Chang, 2012).”