Predicting Travelers’ Choice of Information Sources and Information Channels
By Øyvind Grønflaten. 2009
111 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/3d9e07186e7c427152c5248d8a56db1a2ee065dd
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Citations in the corpus
- Selling Rooms: Hotels vs. Third-Party Websites (2011, background): “However, travel agents are still popular among consumers who are older and traveling on organized tours (Gronflaten 2009).”
- Opening the online marketplace: An examination of hotel pricing and travel agency on-line distribution of rooms (2014, methodology): “Grønflaten (2009) used the same method to select relevant variables and built a logistic regression model to forecast traveler’s choices based on information sources and purchasing channels.”
- The influence of online reviews to online hotel booking intentions [Summary] (2015, background): “However, in the tourism industry, travelers rely on both online and offline modes for information (Gronflaten, 2009).”