How habits, social ties, and economic switching barriers affect customer loyalty in contractual service settings

By David M. Woisetschläger, P. Lentz, Heiner Evanschitzky. 2011

159 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/37f4b6e612dc3b49992e3be19f87317da5a0dcc1

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Chun-Hua Hsiao

In Organizational Behavior and Human Resource Management

1. Jung-Jung Chang
2. Kai-Yu Tang
3. Chun-Hua Hsiao
4. Ali Abdallah Alalwan
5. Fernando Bacao
6. Yuyang Zhao

In Sociology and Political Science

1. Jung-Jung Chang
2. Kai-Yu Tang
3. Chun-Hua Hsiao
4. Ali Abdallah Alalwan
5. Fernando Bacao
6. Yuyang Zhao

Citations in the corpus

• Exploring the influential factors in continuance usage of mobile social Apps: Satisfaction, habit, and customer value perspectives (2016, background): “In this situation, social ties become essential in shaping users’ relational market behavior, and have a positive effect on intention to remain with a service provider (Woisetschlager et al., 2011).”