The Power of Activism: Assessing the Impact of NGOs on Global Business

By D. Spar, Lane T. La Mure. 2003

558 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/2d2d8bad532ba9851d4e6e0dcec787e51f33d13f

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

  1. Jose M. Cruz
  2. P. Argenti

In Strategy and Management

  1. Jose M. Cruz
  2. P. Argenti
  3. Che-Fu Hsueh

Citations in the corpus