Determinants of Perceived Web Site Interactivity

By Ji Hee Song, George M. Zinkhan. 2008

695 citations recorded by the source corpus.

Subfields: Information Systems and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/238997c44f6dac914ce370ee8c22d92c50fe41af

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Information Systems and Management

In Organizational Behavior and Human Resource Management

In Sociology and Political Science

Citations in the corpus

The fairyland of Second Life: Virtual social worlds and how to use them (2009, result): “This is consistent with findings generated in the context of traditional webpage design where it has been shown that perceived interactivity drives attitude toward the site and usage (Song & Zinkhan, 2008).”
Achieving Immersion in the Tourism Experience: The Role of Autonomy, Temporal Dissociation, and Reactance (2020, methodology): “Visitors then rated how much autonomy they perceived having in the museum on a two-item scale adapted from Song and Zinkhan (2008) to fit the context of the current study: “I was able to choose to which area of the museum to go” and “I could choose freely what area I wanted to explore”; α = .73.”
Antecedents and consequences of mobile phone usability: Linking simplicity and interactivity to satisfaction, trust, and brand loyalty (2015, background): “Song and Zinkhan [16] empirically validated a linear relationship between the personalization level of the message on the website and interactivity perceptions.”
Enhancing the online decision-making process by using augmented reality: A two country comparison of youth markets (2017, background): “Additional technology characteristics should be investigated such as perceived control with regard to navigation or content (McMillan and Hwang, 2002; Song and Zinkhan, 2008; Wu, 2006).”
Communication, interactivity, and satisfaction in B2B relationships (2018, background): “Feedback is response to a message and includes references to previous messages or responses (Song & Zinkhan, 2008).”
Creating Effective Online Customer Experiences (2018, background): “Song and Zinkhan (2008) provide preliminary evidence that these effects occur through the impact of linguistic style on social presence.”