Consumers’ Emotional Bonds with Foreign Countries: Does Consumer Affinity Affect Behavioral Intentions?
By Eva M . Oberecker, Adamantios Diamantopoulos. 2011
224 citations recorded by the source corpus.
Subfields: Marketing, Social Psychology, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/20e2aaaa30827f7e367cbdee6805c467c5c2fb0e
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
- Petra Riefler
- A. Josiassen
- George Assaf
- Geoffrey N. Soutar
- Dana L. Alden
- F. Kock
- Adamantios Diamantopoulos
- Jan-Benedict E M Steenkamp
In Social Psychology
- Petra Riefler
- A. Josiassen
- George Assaf
- Geoffrey N. Soutar
- Dana L. Alden
- F. Kock
- Jan-Benedict E M Steenkamp
In Sociology and Political Science
- Petra Riefler
- F. Kock
- A. Josiassen
- George Assaf
- Geoffrey N. Soutar
- Jan-Benedict E M Steenkamp
- Jong-Hyeong Kim
- N. Prebensen
Citations in the corpus
- Advancing destination image: The destination content model (2016, background): “Ta bl e 2 A SV an al ys is of D Y at tr ib ut es fo r G er m an y an d Sp ai n. Willingness to visit (WTV), adapted from Oberecker and Diamantopoulos (2011), include four statements ranging from I strongly intend to visit [country] in the future, It is very likely that I would choose [country] as…”
- The Effect of Global Company Animosity on Global Brand Attitudes in Emerging and Developed Markets: Does Perceived Value Matter? (2013, background): “It might also prove fruitful to compare GCA with global com- pany affinity derived from the country affinity literature (e.g., Oberecker and Diamantopoulos 2011; Wongtoda, Rice, and Bandyopadhyay 2012).”