The influence of university image on student behaviour

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Evaluating student satisfaction of quality at international branch campuses (2015, background): “Like any other type of organisation, higher education institutions are now increasingly interested in developing and maintaining a positive reputation/ image in order to attract potential faculty and students’ choice of institution (Alves and Raposo 2010).”
Student Evaluation of University Image Attractiveness and Its Impact on Student Attachment to International Branch Campuses (2013, background): “…influences college selection (Cubillo, Sánchez, & Cerviño, 2006; Pampaloni, 2010); and the impact of institutional image on student satisfaction (Alves & Raposo, 2010; Helgesen & Nesset, 2007; Palacio et al., 2002), loyalty (Alves & Raposo, 2010; Nguyen & LeBlanc, 2001), and supportive…”
Sticking with your university: the importance of satisfaction, trust, image, and shared values (2017, background): “This finding supports previous research by Bloemer and De Ruyter (1998), Brown and Mazzarol (2009), and Alves and Raposo (2010).”
Dimensions Driving Business Student Satisfaction in Higher Education. (2015, background): “According to Alves and Raposo (2010), perceived quality develops a favourable image in the minds of students which subsequently leads them to satisfaction.”