Exploring the Limits of Social Cognitive Theory: Why Negatively Reinforced Behaviors on TV May Be Modeled Anyway

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You are who you watch: Identification and transportation effects on temporary self-concept (2010, background): “But the primary question continues to be: how and when does media consumption shape the mindset and worldview of its consumers? A great deal of theoretical and empirical research (eg, Homer & Yoon, 1992 ; Nabi & Clark, 2008 ) has investigated the effects of our interactions with media products.”
Cosmetic Surgery Makeover Programs and Intentions to Undergo Cosmetic Enhancements: A Consideration of Three Models of Media Effects. (2009, background): “Although it is frequently referenced, especially in content analyses, few if any media studies have applied it in full, and there is some evidence that it may not capture the process of media effects as well as initially thought (see Nabi & Clark, 2008, for more detailed argument on this point.)”
Virtual Self-Modeling: The Effects of Vicarious Reinforcement and Identification on Exercise Behaviors (2009, result): “However, this is consistent with a recent study by Nabi and Clark (2008) that found similar results.”
Mass Media Effects on Youth Sexual Behavior Assessing the Claim for Causality (2011, background): “Fifth, intentions are the most proximal determinant of behavior (Hale, Householder, & Greene, 2002) and experimental evidence indicates that exposure to sexual mass media enhance young people’s intentions to engage in risky sexual behavior (Nabi & Clark, 2008).”