Consumer Reactions to Attractive Service Providers: Approach or Avoid?

By L. Wan, R. Wyer. 2015

94 citations recorded by the source corpus.

Subfields: Experimental and Cognitive Psychology, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/11bc1e56a9ecce3a64da47997ffa682ddec5a3ac

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Experimental and Cognitive Psychology

1. Geng Cui
2. Ling Peng
3. Yuho Chung
4. Wanyi Zheng

In Marketing

1. Geng Cui
2. Ling Peng
3. Yuho Chung
4. Wanyi Zheng

In Sociology and Political Science

1. Geng Cui

Citations in the corpus

• The Faces of Success: Beauty and Ugliness Premiums in e-Commerce Platforms (2020, background): “Meanwhile, studies have found that attractiveness sometimes fails to work, for instance, when helping children in need or selling an embarrassing product (Fisher and Ma 2014; Wan and Wyer 2015).”