Luxury markets and premium pricing

By I. Yeoman, U. McMahon-Beattie. 2006

204 citations recorded by the source corpus.

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Consumer Meaning Making: The Meaning of Luxury Brands in a Democratised Luxury World (2013, background): “Consequently, the luxury market is no longer the exclusive domain of the elite (Yeoman & McMahon-Beattie 2006; Wiedmann et al. 2009) .”
Personal Aspirations and the Consumption of Luxury Goods (2010, background): “…factors driving this trend include increasing disposable income, lower unemployment, reducing production costs and increasing female employment, as well as a growing wealthy class in emerging countries (Silverstein & Fiske 2003, 2005; Fiske & Silverstein 2004; Yeoman & McMahon-Beattie 2006).”
Self-congruity, brand attitude, and brand loyalty: a study on luxury brands (2012, background): “Luxury brands There have been a number of studies on luxury brands, the relationship with premium pricing, and the consumption behaviour of prestige-seeking people (e.g. Vigneron and Johnson, 1999; Yeoman and McMahon-Beattie, 2006).”
Putting the “self” in selfies: how narcissism, envy and self-promotion motivate sharing of travel photos through social media (2020, background): “Increasingly, experiential services such as travel and tourism are replacing material possessions as signifiers of affluence and prosperity (Yeoman & McMahon-Beattie, 2006).”