Thomas Fandrich
Marketing · 2018
A researcher in the Science corpus: 1 paper; trusts 6 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 19 citations into it
- Sociology and Political Science — 11 citations into it
- Strategy and Management — 11 citations into it
- Economics and Econometrics — 8 citations into it
- Management Science and Operations Research — 8 citations into it
Whom Thomas Fandrich trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Papers from Thomas Fandrich's perspective
Ordered by how strongly the researchers Thomas Fandrich trusts endorse each paper. Same corpus, a different order for every researcher.
- Using Online Conversations to Study Word-of-Mouth Communication
- Unit root tests for panel data
- The International Takeoff of New Products: The Role of Economics, Culture, and Country Innovativeness
- Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site
- The Elements of Statistical Learning
- Measuring Prices and Price Competition Online: Amazon.com and BarnesandNoble.com
- Marketing renaissance: How research in emerging markets advances marketing science and practice
- Modernization, Cultural Change, and the Persistence of Traditional Values (American Sociological Review)
- Measuring the Value of Social Dynamics in Online Product Ratings Forums
- The Impact of Brand Equity and Innovation on the Long-Term Effectiveness of Promotions
Their papers
- App Popularity: Where in the World are Consumers Most Sensitive to Price and User Ratings? (2018) — 110 citations