International Business: Strategy, Management, and the New Realities

By S. Tamer Cavusgil, G. Knight, J. Riesenberger. 2007

177 citations recorded by the source corpus.

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Institutional voids, international learning effort and internationalization of emerging market new ventures (2019, background): “6 increasingly required to explore the copious opportunities in emerging nations (Cavusgil et al., 2012; Hill and Hult, 2018).”
Internationalization and Performance: Small and Medium Enterprises (SMEs) in Malaysia (2010, background): “In another note, success in domestic market can be a greater push factor for firm internationalization (Cavusgil et al., 2008).”
Strategies for superior performance under adverse conditions: A focus on small and medium-sized high-growth firms (2014, background): “After all, internationalisation allows firms to increase their total sales volume, exploit economies of scale, enhance their customer base and reduce their dependency on home markets, avoiding sales fluctuations ‘associated with economic cycles or seasonality of demand’ (Cavusgil et al., 2008: 389).”