The Effect of Sales Promotions on the Size and Composition of the Shopping Basket: Regulatory Compatibility from Framing and Temporal Restrictions

By S. Ramanathan, Sanjay K. Dhar. 2010

99 citations recorded by the source corpus.

Subfields: Applied Psychology, General Decision Sciences, Marketing

View Paper: https://www.semanticscholar.org/paper/f37fdbd4ebb55810a8499e930e3fbd84a6909518