The Co-Creation Paradigm
By Freelance Writer. 2014
192 citations recorded by the source corpus.
Subfields: Management of Technology and Innovation
View Paper: https://www.semanticscholar.org/paper/f28b42ac2c62d15b40fc4657fcb6f2526442850b
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In Management of Technology and Innovation
Citations in the corpus
- Convergence innovation in the digital age and in the COVID-19 pandemic crisis (2020, unknown): “Layer 3 has a value co - creation platform , where the organization attempts to co-create shared goals with major stakeholders, including customers, suppliers, other partner organizations, community, governments and society at large (Porter & Kramer, 2011; Ramaswammy & Ozcan, 2014).”
- Ten years of value cocreation: An integrative review (2016, background): “Moreover, as they interact and receive feedback, participants learn how to suggest more relevant ideas, and Starbucks’ managers gain a better understanding of their consumers’ needs (Ramaswamy and Gouillart, 2010; Ramaswamy and Ozcan, 2014).”