Got Organic Milk? Consumer Valuations of Milk Labels after the Implementation of the USDA Organic Seal

By Kristina Kiesel, Sofia Berto Villas-Boas. 2007

124 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Plant Science

View Paper: https://www.semanticscholar.org/paper/ee68cc5322599b2e06ae8fe7b487e744b4403273

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. R. Dettmann
2. C. Dimitri

In Marketing

1. R. Dettmann
2. C. Dimitri

In Plant Science

1. A. Diamond
2. Anne C Bellows
3. W. Hallman
4. R. Dettmann
5. Benjamin M. Onyango
6. C. Dimitri

Citations in the corpus

• Can information costs affect consumer choice? Nutritional labels in a supermarket experiment (2013, unknown): “The extent to which product quality information can affect consumer behavior has been documented on a variety of aspects: branding (Montgomery and Wernerfelt, 1994), mandatory disclosure (Jin and Leslie, 2003), introduction of uniform standards (Kiesel and Villas-Boas, 2007), expert opinion (Sorense”
• Organic food consumers: what do we really know about them? (2012, background): “, 2007), demand for organic milk (Chikasada, 2007), and the impact of the USDA organic seal on the decision to purchase organic food (Kiesel and Villas-Boas, 2007).”
• Understanding Consumer Interest in Organics: Production Values vs. Purchasing Behavior (2008, background): “Trust in organic labels should empower consumers to make informed choices based on the information presented to them on product labels and store displays, thus allowing greater alignment between consumer values and behavior (cf. Kiesel and Villas-Boas, 2007; Gale, 2002).”