Mapping out the sharing economy: A configurational approach to sharing business modeling

By P. Muñoz, Boyd Cohen. 2017

368 citations recorded by the source corpus.

Sharing economy businesses have emerged in recent years as a disruptive approach to the traditional way of planning, modeling and doing business. The phenomenon has gained significant traction within a wide range of domains including entrepreneurship, innovation, technology and management more broadly. Despite this surge and interest, there is a lack of empirical research regarding the increasing diversity of sharing economy business models and the implications for business growth, community impact, sustainability and public policy. With this research, we sought to leverage a rigorous comparative method, fs/QCA, to assess the business models of 36 firms in the sharing economy. Leveraging a rich set of qualitative data, our analysis leveraged seven dimensions of sharing economy business models drawn from extant research, revealing a typology comprising five ideal types that collectively account for the constellation of possible, empirically-relevant business models across the sharing economy. The emergent dilemmas and paradoxes as well as implications of these typologies of business models for startups, investors and policymakers are explored.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/ecf665109c8a3afd86d5e2bc9169a1291638865e

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

In Sociology and Political Science

Citations in the corpus

Managerial challenges of Industry 4.0: an empirically backed research agenda for a nascent field (2018, background): “Similarly, Industry 4.0 provides an almost natural context for exploring issues related to share economy business models (Munoz and Cohen 2017).”
Conceptualizing the Sharing Economy through Presenting a Comprehensive Framework (2018, background): “The aim of SE from the standpoint of Muñoz and Cohen (2017) is “to increase efficiency and optimization of under-utilized resources in society” [50] (p.”
Digitalization, business models, and SMEs: How do business model innovation practices improve performance of digitalizing SMEs? (2019, methodology): “…(fsQCA) was developed by Ragin (1987) and since its conception has been used in various disciplines and has recently gathered considerable attention in business and strategy management studies (see e.g., Brännback, Nikou, & Bouwman, 2017; Liu, Mezei, Kostakos, & Li, 2017; Munoz & Cohen, 2017).”