An anatomy of a YouTube meme

By Limor Shifman. New Media & Society, 2012

459 citations recorded by the source corpus.

Subfields: Communication, Gender Studies, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/eb903acf8ee5107d442219e3bafecb995cad5452

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Citations in the corpus

Sharing and Web 2.0: The emergence of a keyword (2013, background): “For example, while Jenkins et al. (2009) propose the term ‘spread-ability’ in place of the concept of ‘memes’, and Shifman (2012) makes a strong argument for the continued pertinence of the latter notion, by focusing on sharing, this article sidesteps those debates: regardless of whether we talk…”
In their own words: What bothers children online? (2014, background): “Shifman (2011) emphasises the ordinariness of the people portrayed in YouTube clips as part of their appeal.”
Extending the Internet meme: Conceptualizing technological mimesis and imitation publics on the TikTok platform (2020, background): “Shifman (2012, 2013) extended Dawkins’ (1976) cultural meme to include the digital context, noting that theorizing memes as an Internet phenomenon is both appropriate and useful.”
On the Origins of Memes by Means of Fringe Web Communities (2018, background): “Shifman [74] analyzes 30 video memes on YouTube, both qualitatively and quantitatively, finding that meme videos have several common features like humor, simplicity, and repetitiveness.”
Memes in a Digital World: Reconciling with a Conceptual Troublemaker (2013, background): “Websites such as YouTube are ﬂooded with imitations—almost any user-generated video that passes a certain threshold of views inspires a stream of emulations (Shifman, 2012).”
“It Gets Better”: Internet memes and the construction of collective identity (2016, background): “The prevalence of amateur and semi-professional videos in the corpus may have further enhanced participation in the campaign, since contributors may have felt more comfortable uploading videos not adhering to high professional standards (Burgess and Green, 2009; Shifman, 2012).”
Memes as genre: A structurational analysis of the memescape (2015, background): “Finally, after remix and imitation (Milner, 2012; Shifman, 2012), and rapid diffusion (Shifman, 2013) across social networks or other online spaces for quotidian expression, the emergent meme becomes a meme , in the current parlance of online communication.”
Networked Cultural Diffusion and Creation on YouTube: An Analysis of YouTube Memes (2016, background): “The significance of YouTube lies in both virality and memes (Shifman, 2012).”