Competitive Advertising Under Uncertainty: A Stochastic Differential Game Approach

By Ashutosh Prasad, Suresh P. Sethi. 2004

180 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Management Science and Operations Research, Marketing

View Paper: https://www.semanticscholar.org/paper/eafd0252658bada4e8287dcd7fd5488a0aed4341

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Xiuli He
2. Suresh P. Sethi
3. Ashutosh Prasad
4. Ruimeng Hu
5. Jiequn Han

In Management Science and Operations Research

1. Xiuli He
2. Ashutosh Prasad
3. Suresh P. Sethi
4. Ruimeng Hu
5. Jiequn Han

In Marketing

1. Xiuli He
2. Suresh P. Sethi
3. Ashutosh Prasad

Citations in the corpus

• Deep Fictitious Play for Finding Markovian Nash Equilibrium in Multi-Agent Games (2019, background): “The former feature is common in the literature of economics (see e.g., Dockner et al. (2000); Prasad and Sethi (2004); Van Long (2011)), thus, we think it is important to include it in (1).”
• Cooperative Advertising and Pricing in a Dynamic Stochastic Supply Chain: Feedback Stackelberg Strategies (2008, result): “Following Prasad and Sethi (2004), we use s ð x Þ ¼ s ffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffi x ð 1 (cid”