A cognitive model to predict domain-specific consumer innovativeness
By Stefan Hoffmann, Katja Soyez. 2010
136 citations recorded by the source corpus.
Subfields: Experimental and Cognitive Psychology, Management Science and Operations Research, Marketing
View Paper: https://www.semanticscholar.org/paper/e05ce230beaf93ede5c2427f7a8ebac7ba44200b
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In Experimental and Cognitive Psychology
In Management Science and Operations Research
Citations in the corpus
- A Personal Resource for Technology Interaction: Development and Validation of the Affinity for Technology Interaction (ATI) Scale (2019, background): “…website interaction (Sicilia, Ruiz, & Munuera, 2005), lower computer anxiety (Maurer & Simonson, 1993), higher technological innovative-ness (Hoffmann & Soyez, 2010), and a stronger tendency to search for more efficient problem-solving procedures when interacting with computers (Ebelhäuser,…”