Do brands matter? A comparison of branded and independent hotels’ performance during a full economic cycle
By J. O’Neill, M. Carlbäck. 2011
171 citations recorded by the source corpus.
Subfields: Accounting, Organizational Behavior and Human Resource Management, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/d6acc32cc0ffa547517357455c60053d996bb619