Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-Chain Design

By ChiangWei-yu Kevin. 2003

171 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/d42248f6206f30be2fb5b0fc6554db698116c91b

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

1. Jing-Sheng Song
2. Fernando Bernstein
3. Xiaona Zheng
4. Gérard P. Cachon
5. Amy David

Citations in the corpus

• Free riding in a multi‐channel supply chain (2009, background): “[9], Hendershott and Zhang [13], and the references therein.”