Executive Insights: Countering Brand Counterfeiters

By R. Green, Tasman Smith. 2002

153 citations recorded by the source corpus.

Subfields: Business and International Management, Marketing

View Paper: https://www.semanticscholar.org/paper/bb4639a014443b286ac009b11a3623439a501a25

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Jyh-Shen Chiou
2. Cheolho Yoon
3. Deb Sledgianowski
4. Songpol Kulviwat

Citations in the corpus

• The Antecedents of Music Piracy Attitudes and Intentions (2005, background): “Especially, for those in a coUectivist society might think that sharing proprietary creative work with the society and the reproduction of others' work are acceptable ways of promoting, learning, and admiring their talents (Green and Smith, 2002; Swinyard et al., 1990).”