The Signature Effect: Signing Influences Consumption-Related Behavior by Priming Self-Identity

By Keri L. Kettle, Gerald Häubl. 2011

132 citations recorded by the source corpus.

Subfields: Experimental and Cognitive Psychology, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/b9b4cd4852f1caa5b16012546eac54e155128b31

Citations in the corpus

• Content and process priming: A review ☆ (2014, unknown): “Signing ones name increases the accessibility of the self-concept and encourages behaviors that are consistent with this information (Kettle & Häubl, 2011).”