Share more, drive less: Millennials value perception and behavioral intent in using collaborative consumption services
By Jiyoung Hwang, Merlyn A. Griffiths. 2017
263 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/b91d5188a59c4cdafa474d7dc8e7cec5af85e556
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
In Sociology and Political Science
Citations in the corpus
- Defining the Sharing Economy for Sustainability (2019, background): “Authors claim there is less need and desire for ownership, especially among millennials [5,24,77,80,137].”
- Consumption in the Circular Economy: A Literature Review (2018, background): “Changing perceptions of consumption was suggested as an area requiring more research, given the new notions of ownership [73,83] and new values in the context of collaborative consumption [62].”