Work-Life Balance Perspectives of Marketing Professionals in Generation Y

By Katherine Taken Smith. 2010

141 citations recorded by the source corpus.

Subfields: Accounting, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/b80b6dace673e303012b5cc23de9eb4e2d6a6aed

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Accounting

1. Shobitha Poulose
2. N. Sudarsan

In Social Psychology

1. Shobitha Poulose
2. N. Sudarsan

In Sociology and Political Science

1. Shobitha Poulose
2. N. Sudarsan

Citations in the corpus

• Discovering the Millennials’ Personal Values Orientation: A Comparison to Two Managerial Populations (2015, unknown): “Investigations found that Millennials place greater attention on work-life balance than previous generations (Smith 2010).”
• Work Life Balance: A Conceptual Review (2018, background): “T [96] in his study on work-life balance perspectives of Millennial (those who born between 1980 and 1995) job candidates observed that work-life balance to have higher priority for current generation of workers in comparison to previous generation.”