The Internet as an alternative path to internationalization
By Noemi Sinkovics, Rudolf R. Sinkovics, Ruey-Jer "Bryan" Jean. 2013
223 citations recorded by the source corpus.
Subfields: Economics and Econometrics, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/b7cb65b6ddf994f6871fb2e237473588febf8510
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In Economics and Econometrics
In Strategy and Management
Citations in the corpus
- Internet marketing and export market growth in Chile (2016, background): “Third, this study contributes to the limited empirical research that advises export managers on how to be more effective in their Internet marketing efforts and practices (Sinkovics et al., 2013).”
- Internet marketing capabilities and international market growth (2016, background): “All rights reserved. on international marketing pathways (Sinkovics et al., 2013), and overlooked the assessment of the Internet as a driver of the international performance of firms (Lu & Julian, 2008; Pezderka, Sinkovics, & Jean, 2012).”
- The determinants of export performance: a review of the literature 2006-2014 (2016, unknown): “Respondents Position Unit of Analysis Export Performance Analytical Method 89 Sinkovics et al. (2013) RBV, TCT UK M SMEs Q(M) 115 11.50% MM/EM/SD F ESG, ES, PR, NP, OP SEM 90 Theodosiou and Katsikea (2013) RBV, IBV UK M SMEs Q(M) 160 19.80% EM EV MSG, ESG, ROI, ROS, PM, GAC, TN, NP SEM 91…”