Emotion and motivation.
By Margaret M. Bradley, Peter J. Lang. 2007
512 citations recorded by the source corpus.
Subfields: Cognitive Neuroscience, Experimental and Cognitive Psychology, Social Psychology
View Paper: https://www.semanticscholar.org/paper/af59a4f054e909b821218c8d3b32b0cf07df837e
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In Cognitive Neuroscience
In Experimental and Cognitive Psychology
In Social Psychology
Citations in the corpus
- Brand Love is in the Heart: Physiological Responding to Advertised Brands (2013, methodology): “The motivational model of emotion (Bradley, 2000; Bradley et al., 2001; Lang, 1994, 1995) consists of two primary emotional dimensions: hedonic valence, or pleasantness of a stimulus, and arousal, or the intensity of that pleasantness.”