Predicting consumers’ intention to adopt hybrid electric vehicles: using an extended version of the theory of planned behavior model

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Investigating Young Consumers’ Purchasing Intention of Green Housing in China (2018, methodology): “To date, TPB has been applied to predict consumers’ intention and behavior in a wide range of areas, including electric vehicles [28,29], green hotels [30–32], and energy conservation [33,34].”
Understanding public transit use behavior: integration of the theory of planned behavior and the customer satisfaction theory (2017, background): “It has been proved that subjective norm positively affects behavioral intention (see, e.g., Castanier et al. 2013; Wang et al. 2016).”
How to activate moral norm to adopt electric vehicles in China? An empirical study based on extended norm activation theory (2018, background): “Most of the existing studies have explained consumer adoption of EVs with the theory of planned behavior (TPB) (Lane and Potter, 2007; Kaplan et al., 2016; Wang et al., 2016) and rational choice theory (Carley et al., 2013; Jensen et al., 2013; Krupa et al., 2014).”
The intention to adopt electric vehicles: Driven by functional and non-functional values (2017, background): “…the values-beliefs-norms theory, the technology acceptance model and the norm activation model are often exploited (Ajzen, 1991; Stern et al., 1999; Venkatesh and Davis, 2000; Lane and Potter, 2007; Moons and De Pelsmacker, 2012; Egbue and Long, 2012; Skippon and Garwood, 2011; Wang et al., 2016).”