The Long Tail: Why the Future of Business is Selling Less of More

By Chris K. Anderson. 2006

2,395 citations recorded by the source corpus.

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Citations in the corpus

How algorithmic confounding in recommendation systems increases homogeneity and decreases utility (2017, background): “Many eorts have been made to understand whether or not various recommender systems impact diversity by reinforcing the popularity of already-popular products or by increasing interactions with niche items [2, 11, 15, 20, 47, 63].”
Finding high-quality content in social media (2008, background): “As Anderson [ 3 ] describes, in traditional publishing—mediated by a publisher—the typical range of quality is substantially narrower than in niche, unmediated markets.”
The Passions and the Interests: Unpacking the 'Sharing Economy' (2016, background): “In this optimistic vein one can also find the democratising effect of the ‘long tail’ (Anderson, 2006), the generosity stemming from ‘cognitive surplus’ (Shirky, 2010), the celebration of crowdsourcing as a model for problem solving (Brabham, 2013; Brabham, 2008; Gehl, 2011), the philosophical prais”
Identifying the influential bloggers in a community (2008, background): “A large number of non-influential sites belong to the long tail [1] where abundant new business, marketing, and development opportunities can be explored.”
CoScripter: automating & sharing how-to knowledge in the enterprise (2008, background): “Further, it is unlikely that businesses will spend the resources to develop automated processes for all tasks due to the sheer number of processes and their frequently-changing nature [ 3, 13].”
Recommendation Networks and the Long Tail of Electronic Commerce (2010, unknown): “which can be rewritten as: GiniI = 1 qI(1) qI(2) 1 + qI(1) qI(2) ; (4.”
Fashion retailing – past, present and future (2014, background): “Anderson [170] defined the long tail as ‘the consequences of the abundance boom created by technology’ and argued that success could be achieved by selling less popular items, rather than bestsellers.”
The Impact of Virtual Worlds on Word-of-Mouth: Improving Social Networking and Servicescape in the Hospitality Industry (2010, background): “Long Tail, another social media, is based on the recognition that the mass market is fracturing into infinite niches because of the nature of the Internet and the seemingly infinite choices it offers (Anderson, 2006).”
From rapid prototyping to home fabrication: How 3D printing is changing business model innovation (2016, background): “It enables, in a way, to monetise the ‘ long tail ’ (Anderson, 2008).”
Determinants of Default in P2P Lending (2015, background): “P2P lending tries to keep reasonable interest rates, following a high turnover strategy, by applying successful business models of some Internet companies that also operate in the long tail [28].”
Recommender Systems (2012, background): “This is particularly the case for those Internet-based companies that try to make use of the so-called long-tail [16] of goods which are rarely purchased yet due to their multitude they can yield considerable profits (sometimes they are referred to as ‘‘worst-sellers’’).”