How important intrinsic and extrinsic product attributes affect purchase decision

By U. Enneking, C. Neumann, S. Henneberg. 2007

237 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Food Science, Marketing

View Paper: https://www.semanticscholar.org/paper/ab4188de7661e483ae8ea7200bde3ddd0ed59341

Citations in the corpus