What makes a useful online review? Implication for travel product websites.

By Zhiwei Liu, Sangwon Park. 2015

923 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/95117f9d680e3342f24787e2cc04da4d6bc772b1

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Information Systems and Management

In Marketing

In Sociology and Political Science

Citations in the corpus

Predicting overall customer satisfaction: Big data evidence from hotel online textual reviews (2019, methodology): “Customers’ higher involvement in online reviews indicate their higher expertise in evaluating hotel products and services because they have a higher a degree of competence and knowledge about hotel operations (Liu and Park, 2015).”
Understanding user experiences of online travel review websites for hotel booking behaviours: an investigation of a dual motivation theory (2018, background): “Importantly, however, it is argued that most of the literature has focused predominantly on the attributes of online reviews – for example, the valence and variance of consumer reviews, length of reviews, and so on (Fang, Ye, Kucukusta, & Law, 2016; Liu & Park, 2015).”
Understanding the Impact of Online Reviews on Hotel Performance (2017, background): “…of online reviews for companies, empirical research has heavily focused on their impact on consumer perceptions and decision-making processes (Liu and Park 2015; Pantelidis 2010; Park and Nicolau 2015; Ryu and Han 2010; Zhang et al. 2010), but less has investigated the impact of consumer…”
What Makes Airbnb Experiences Enjoyable? The Effects of Environmental Stimuli on Perceived Enjoyment and Repurchase Intention (2020, background): “For the purpose of this study, rather than examining overall attitude, we focus on perceived enjoyment; this characteristic includes only individuals’ affective feelings, which drives the performance of an action (Z. Liu and Park 2015).”
Exploring the comparative importance of online hotel reviews’ heuristic attributes in review helpfulness: a conjoint analysis approach (2017, methodology): “Finally, the number of votes counted by clicking “Yes” in response to the question, “Was this review helpful?” shown within each review box (i.e., review helpfulness) was used as our result factor, following previous studies (Liu & Park, 2015; Mudambi & Schuff, 2010; Racherla & Friske, 2012).”
Analysis of the Perceived Value of Online Tourism Reviews: Influence of Readability and Reviewer Characteristics (2016, background): “…& Ipeirotis, 2011; Hao, Li, & Zou, 2009; Jeon, Croft, Lee, & Park, 2006; Kusumasondjaja, Shanka, & Marchegiani, 2012; Liu, Cao, Lin, Huang, & Zhou, 2007; Liu & Park, 2015; Weimer & Gurevych, 2007), whether readability will affect perceived value of attraction reviews remains an open question.”