Consumer experience quality: A review and extension of the sport management literature

By Masayuki Yoshida. 2017

124 citations recorded by the source corpus.

Subfields: Gender Studies, Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/891dade5ef0248f002a6aa41c51e020863e95981

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Gender Studies

1. Thilo Kunkel
2. Yiran Su
3. J. Doyle

In Marketing

1. Thilo Kunkel
2. Yiran Su
3. J. Doyle

In Organizational Behavior and Human Resource Management

1. Thilo Kunkel
2. Yiran Su
3. J. Doyle

Citations in the corpus

• Athlete branding via social media: examining the factors influencing consumer engagement on Instagram (2020, background): “Third, we forward knowledge pertaining to how relationship marketing operates within the sport context (Abeza et al., 2013; Bee & Kahle, 2006; Yoshida, 2017).”