Nature of Corporate Responsibilities: Perspectives from American, French and German consumers

By I. Maignan, O. C. Ferrell. 2003

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The pyramid of corporate social responsibility model: empirical evidence from Malaysian stakeholder perspectives / Asyraf Wajdi Dusuki and Tengku Farrah Maimunah Tengku Mohd Yusof (2008, background): “Studies have shown that different countries have different perception and understanding of CSR concept (Ibrahim and Parsa, 2005; Kusku and Fraser, 2004; and Maignan and Ferrell, 2003).”
Consumers and Corporate Social Responsibility: Matching the Unmatchable? (2007, background): “…search and evaluation of 30 Australasian Marketing Journal 15 (1), 2007 National and cultural differences do exist Andreu et al., 2004, 2005 Maignan & Ferrell, 2003 Australasian Marketing Journal 15 (1), 2007 31 alternatives/attitudes and beliefs: In general, consumers have a favourable…”
The Impact of Four Types of Corporate Social Performance on Reputation and Financial Performance (2015, background): “It addresses the demand of primary stakeholders for sound business operations (Maignan and Ferrell 2003).”
Crisis and Corporate Social Responsibility: Threat or Opportunity? (2009, background): “These ideas are now, nearly ten years later, perfectly adapted to the current times, including and completed with the assumption that cultural differences vary definitions of CSR, due to dynamic and evolving ethical standards (Maignan and Ferrell, 2003).”