Relationship Marketing — Some Reflections on the State-of-the-Art of the Relational Concept

By Thorsten Hennig-Thurau, Ursula Hansen. 2000

126 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/81101d069dd523d36a053f68bc2bbe55221a9089

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Aleksandra Polczynski
2. Vanessa Ann Quintal

In Organizational Behavior and Human Resource Management

1. Aleksandra Polczynski
2. Vanessa Ann Quintal

In Sociology and Political Science

1. Aleksandra Polczynski
2. Vanessa Ann Quintal

Citations in the corpus

• Factors influencing tourists' revisit intentions (2010, background): “3), produce more sales revenue ( Hennig-Thurau and Hansen, 2000”