The Role of Anticipated Emotions in Purchase Intentions
By Richard P. Bagozzi, Daniel Belanche, Luis Vicente Casaló, Carlos Flavián. 2016
245 citations recorded by the source corpus.
Subfields: Applied Psychology, Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/7f1b9abbcfb6eb69d875460057532912894e41ab
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In Applied Psychology
In Marketing
In Organizational Behavior and Human Resource Management
Citations in the corpus
- Robots or frontline employees? Exploring customers’ attributions of responsibility and stability after service failure or success (2020, methodology): “A pre-test with 58 participants served to evaluate the realism and suitability of the failure scenarios in the restaurant, using the measure proposed by Bagozzi et al. (2016).”
- Examining the effects of robots' physical appearance, warmth, and competence in frontline services: The Humanness‐Value‐Loyalty model (2021, methodology): “To this end, two items ( “ The scenario is realistic ” , “ The scenario is believable ” ) were used (Bagozzi et al., 2016).”