Emotions by Design: A Consumer Perspective

By R. Chitturi. 2009

90 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/7d01aa8adb1c92c378ed94e6ced24454a503a492

Citations in the corpus

• Isn't It Cute: An Evolutionary Perspective of Baby-Schema Effects in Visual Product Designs (2011, unknown): “The emotional value of products is deemed highly important by design researchers and practitioners in distinguishing a product from technically equivalent competitors (e.g., Chitturi, 2009; Desmet, Overbeeke, & Tax, 2001).”