Consumer ethnocentrism measurement ‐ An assessment of the reliability and validity of the CETSCALE in Spain

By Teodoro Luque-Martínez, José-Ángel Ibáñez-Zapata, S. Barrio-García. 2000

226 citations recorded by the source corpus.

Subfields: Marketing, Tourism, Leisure and Hospitality Management

View Paper: https://www.semanticscholar.org/paper/725ab214119e503780a01ea440b768e5b2fd8510

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In Marketing

  1. Mahesh N. Shankarmahesh

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