Linkages of retailer awareness, retailer association, retailer perceived quality and retailer loyalty with purchase intention: A study of Indian food retail brands

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Reflective Model of Brand Awareness on Repurchase Intention and Customer Satisfaction (2020, unknown): “Prior studies (e.g., Lu et al., 2014; Das, 2014; Dabbous & Barakat, 2020) show that brand awareness influences consumer decision-making for a product.”
How airline service quality determines the quantity of repurchase intention - Mediate and moderate effects of brand quality and perceived value (2019, background): “…service quality and brand equity of airlines have multiple dimensions, which may provide an answer to what types of specific characteristic or distinctive attributes are particularly relevant to customer behavior (Bamert and Wehrli, 2005; Chen and Chang, 2005; Das, 2014; Punyani and Sharma, 2018).”