Determinants of Consumers' Green Purchase Behavior in a Developing Nation: Applying and Extending the Theory of Planned Behavior
By Rambalak Yadav, Govind Swaroop Pathak. 2017
1,243 citations recorded by the source corpus.
Subfields: Management, Monitoring, Policy and Law, Marketing
View Paper: https://www.semanticscholar.org/paper/6cd9868da33be787d62c6082fe07e16e108c7440
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Management, Monitoring, Policy and Law
- Jinsoo Hwang
- Woohyoung Kim
- Sun-bai Cho
- Myriam Ertz
- Huanbin Song
- Sizhen Zhang
- Su-Fei Yap
- Fernando Lera-López
In Marketing
- Jinsoo Hwang
- Woohyoung Kim
- Sun-bai Cho
- Myriam Ertz
- Su-Fei Yap
- Fernando Lera-López
- Natalia López-Mosquera
- Shuai Zhang
Citations in the corpus
- Extending the Theory of Planned Behavior to Explain the Effects of Cognitive Factors across Different Kinds of Green Products (2019, background): “Yadav and Pathak found that subjective norms positively influence the consumers’ purchase intention for green products [13].”
- Pro-Environmental Behaviours and Value-Belief-Norm Theory: Assessing Unobserved Heterogeneity of Two Ethnic Groups (2019, background): “Constructs Items Full Sample (n = 581) Malays (n = 307) Chinese (n = 274) Loadings AVE CR Loadings AVE CR Loadings AVE CR Altruistic Values AL1 0.811 0.655 0.905 0.801 0.640 0.899 0.818 0.663 0.908 AL2 0.783 0.791 0.771 AL3 0.822 0.794 0.836 AL4 0.831 0.815 0.841 AL5 0.799 0.796 0.804 Biospheric Val”
- Purchase intention toward organic food among young consumers using theory of planned behavior: role of environmental concerns and environmental awareness (2020, background): “As per the investigation, there is a significant influence by SNs toward green food buying intention (Yadav and Pathak 2017).”