If They Can Do It, Why Not Us? Competitors as Reference Points for Justifying Escalation of Commitment

By Kai-Yu Hsieh, Wenpin Tsai, Ming-Jer Chen. 2015

115 citations recorded by the source corpus.

Subfields: Strategy and Management

View Paper: https://www.semanticscholar.org/paper/6c03d89ef4cd865cbe34b49746cc0fefe863ac76