Cross-Cultural Differences in Sexual Advertising Content in a Transnational Women's Magazine

By Michelle R. Nelson, Hye-Jin Paek. 2005

112 citations recorded by the source corpus.

Subfields: Gender Studies, Marketing

View Paper: https://www.semanticscholar.org/paper/67e9f1f12165b09bbc1ff243cd443fb0bbefb530

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Gender Studies

1. Hong Chen
2. Todd Jackson

In Marketing

1. Hong Chen
2. Todd Jackson

Citations in the corpus

• Sociocultural Predictors of Physical Appearance Concerns among Adolescent Girls and Young Women from China (2008, background): “While magazine images targeting girls and young women are sexually “toned down” in China compared to other nations (Frith et al. 2004; Nelson and Paek 2004), their heightened emphasis on facial attractiveness (Frith et al.”